PR & Influencer Marketing agency
Maddie Amrutkar is the Founder and CEO at Glad U Came, a leading PR and Influencer Marketing agency in Mumbai. Maddie’s 5-year stint as a passionate entrepreneur has been instrumental in growing successful businesses by creating effective marketing strategies.
He has introduced a unique(Pay-by-Results) PBR service in India amidst the pandemic for any business, irrespective of brand category, size or industry. Additionally, he has successfully launched Celebrity Gifting Service in 2016 which has now been adapted by many agencies. Celebrity gifting is one of the most effective ways to gain exposure for a client, particularly when they need to make an immediate impact.
The dictum hands-on client management, efficient convincing skills and impeccable leadership quality have undoubtedly been some of his core strengths. Being a PR Strategist he has always been passionate about working on various brands and exploring growth opportunities.
In his journey, Maddie has developed a strong bond among Bollywood celebrities and media. He has been driving the company’s growth, maximizing operational excellence and delivering financial excellence. His intellectual curiosity drives him to be a lifelong learner. He enjoys travelling and eating his way around the world.
Maddie has successfully worked on brands like FabIndia, A. Lange & Söhne, The Body Shop, The Bombay Store, Tom Ford, Vertu, Foodhall, Montegrappa, Lotus Herbals, Cover Story, Juicy Chemistry, Future Group brands, Bestsellers among others.
He also has successfully handled India’s Top 2 fashion weeks – Lakme Fashion Week and Lotus Makeup India Fashion Week.
Awards:
RT 40 under 40 class of 2020
Best PR Agency for Ghanta Awards 2016
Seams for Dreams – – SFD Fashion Philanthropist of 2016
Achievements:
First agency in India to introduce ‘Pay By Result’ Service amidst the pandemic
Pioneers in the Celebrity Gifting Service started in 2016
Testimonials from few Celebrities & Clients:
Actor – Soha Ali Khan:
”It’s been an absolute delight to work with Maddie & GUC. The kind of brands I receive from him are young and upcoming and he makes an effort to select things he knows I have an affinity towards. Maddie has always been very helpful, looking forward for a long and fruitful association.”
Fashion Designer – Rina Dhaka
“Was great working with Maddie and his team. We have done a few events together from Cover Story, all the plus-size brand at Lakme fashion week.
It was always supportive and good to interact with Maddie and his crew. They helped me a lot and I wish them the best”.
In the media:
http://www.businessworld.in/author/Guest-Author/Maddie-Amrutkar-89459/
https://www.prweek.com/article/1690571/tiktok-ban-india-gives-rise-apps
https://qz.com/india/1874935/indias-tiktok-stars-will-need-youtube-instagram-to-save-them/
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