The campaign acknowledges and understands the changing body needs of a mother and celebrates the superheroes they are by supporting them with toxin-free products made especially for moms and babies
The Moms Co. India, the natural personal care D2C brand, has launched its new campaign – “For Every Mom, Through Every Change”.
The campaign acknowledges and understands the changing body needs of a mother and celebrates the superheroes they are by supporting them with toxin-free products made especially for moms and babies. The new digital campaign features its brand ambassador, Sonam A. Kapoor.
For Every Mom, Through Every Change highlights how motherhood comes not only with selfless love and the willingness to do the best for their little ones but also with lasting body changes that deserve special care. It also shows how mothers are multifaceted, embodying both strength and tenderness in equal measure and constantly evolving and adapting to the ever-changing world around them.
Through the campaign, The Moms Co. understands and honours this incredible transformation that the mother’s body, skin, and hair undergo and supports them with essentials at every stage in their life.
Sukhleen Aneja, CEO, Good Brands Co., The Good Glamm Group, commented, “The Moms Co. understands the needs of mothers like no other brand. Through our new campaign, For Every Mom, Through Every Change we want to highlight that we recognize the changes the mother goes through at every stage in her life and we formulate products keeping in mind those changes with the finest natural ingredients. Our mission is to provide the mothers with the results she needs and the care she deserves, empowering them to be the superhero she already is.”
Kapoor commented, “As a new mother, I’ve experienced first-hand how transformative the journey of motherhood can be, both physically and emotionally. That’s why I’m so proud to be a part of The Moms Co.’s ‘For Every Mom, Through Every Change’ campaign. The brand truly understands the evolving needs of mothers and babies, and provides them with dermatologically safe, 100% natural, and effective products that support them every step of the way. From the early days of pregnancy to the joys and challenges of raising a little one, The Moms Co. has been my go-to for everything I need to feel my best. I’m thrilled to be a part of this movement that celebrates the superheroes that mothers truly are.”
The campaign debuted on The Moms Co. social channels- YouTube and Instagram on Tuesday and will be further amplified across digital and mainline media.
