Ayushi Somani has built something more than a business she has created a space where power meets vulnerability, and where stories breathe life into personal brands. As the founder of WildGO Media, Ayushi Somani leads a personal branding agency dedicated exclusively to A-list founders and CEOs. Yet, despite working daily with some of the most financially successful individuals, she openly admits that money is not the most exciting part of her job. What truly fuels her work is listening to the deeply human, often vulnerable sides of those who appear to have everything.
Ayushi Somani has never viewed her clients merely as high-profile executives or titans of industry. Instead, she sees them as people with stories stories shaped by childhood dreams, college struggles, disputes, business failures, and personal triumphs. Her craft is about excavating these layers and helping her clients share not just their business wins, but the authentic narratives that molded them into who they are today. This is why, at WildGO Media, Ayushi Somani is not just building brands; she is helping powerful individuals reconnect with their core humanity.
In an age where personal branding often gets reduced to polished photos and carefully worded LinkedIn posts, Ayushi Somani takes a refreshingly different approach. She deliberately “pokes” her clients as she puts it to unearth their strongest and most vulnerable sides. The work is delicate. It involves discussions about childhood memories, early business rejections, team disputes, failed investments, difficult family dynamics, and personal traumas. These conversations are not easy, but Ayushi Somani believes they are necessary to build authentic brands that resonate beyond boardrooms and balance sheets.
Ayushi Somani often reflects that her role goes beyond the transactional nature of business. She is, at her core, a storyteller and a listener before being a businesswoman. This dual identity allows her to connect deeply with her clients. While she offers her expertise in personal branding, she simultaneously learns from those who have ‘made it’ in life. For her, these learnings are far richer than anything a business book can provide.
It is in those unguarded moments when a seasoned CEO almost drops a tear, lights up with childlike excitement, or reminisces about their humble beginnings that Ayushi Somani knows her work is meaningful. She observes her clients not as untouchable figures of power, but as people who have navigated complex journeys filled with setbacks, resilience, and growth. Through WildGO Media, Ayushi Somani is effectively bridging the gap between personal truth and public perception.
The process she leads is not just therapeutic for her clients but transformative for their brands. Ayushi Somani helps them translate their life lessons and raw experiences into authentic content that speaks to audiences far beyond typical corporate communications. Her work enables founders and CEOs to craft narratives that inspire employees, attract partners, and engage communities not through curated perfection, but through relatable humanity.
Ayushi Somani’s own journey is a testament to this philosophy. While she runs a thriving business, her focus has never drifted away from her innate curiosity about people’s lives. WildGO Media thrives because Ayushi Somani understands that behind every successful company is a person with scars, lessons, dreams, and disappointments. She respects that truth and builds platforms that allow her clients to express it confidently.
Her favorite moments as she describes are when her clients forget their titles and societal roles and simply become human in her presence. Whether it’s the spark of excitement when recalling an early business win, the heavy-hearted reflection on a hard decision, or the vulnerable admission of personal struggles, these are the moments Ayushi Somani cherishes most. They are reminders that even those with immense financial power are, fundamentally, just like everyone else navigating the complex layers of life.
Ayushi Somani’s approach is not just smart business strategy; it is deeply human work. At a time when the digital world often rewards superficiality and surface-level success stories, her emphasis on depth and authenticity is not only rare but necessary. WildGO Media, under her leadership, is proving that vulnerability does not weaken a brand it strengthens it by making it relatable, memorable, and trustworthy.
For aspiring entrepreneurs, marketers, and storytellers, Ayushi Somani offers a valuable lesson: real influence comes not from projecting an image of flawlessness but from embracing one’s complete journey the highs and the lows alike. By encouraging powerful leaders to own and share their real stories, Ayushi Somani is subtly reshaping how the business world perceives success and leadership.
In the end, Ayushi Somani’s satisfaction does not come from the large paychecks her clients can afford; it comes from the privilege of witnessing and helping articulate the genuine human experience behind professional accomplishments. Her work stands as a reminder that in both life and branding, it is the authentic narrative not just the polished resume that resonates most deeply.
Ayushi Somani has not just built a branding agency. She has built a sanctuary where stories are honored, truths are unearthed, and powerful people are allowed to simply be people. And that, perhaps, is the most valuable brand anyone can build.
