Bollywood Playback Singer Harshdeep Kaur to Judge Advertising Rocks’ at Goafest 2024

bollywood-playback-singer-harshdeep-kaur

18th May, 2024; Mumbai, India: Goafest’s  ‘Advertising Rocks,’ provides India’s Advertising and Media fraternity with a platform unlike any other.  Offering  participants the opportunity to showcase their musical talent, Goafest’s Advertising Rocks is currently in its second season. Raising the bar higher, Goafest 2024 now welcomes Bollywood playback singer Harshdeep Kaur as a judge. Additionally joining Harshdeep will be Rajeev Raja, Founder & Soundsmith, at Brandmusiq, and Merlin D’Souza, Founding Partner & Principal Composer, at Brandmusiq and Music Director. Nominations for Advertising Rocks can be submitted until Sunday, May 19, 2024.

Goafest 2024 invites participants to submit their nominations in two categories: Indian Soloists and International Soloists. Entries received will be shortlisted by Rajeev Raja, Merlin D’Souza, and Subhash Kamath, Former CEO of BBH and curator of ‘Advertising Rocks’. Finalists will be presented with an opportunity to perform for Goafest 2024 attendees in Mumbai and winners will take home prizes up to Rs. 50,000.

Subhash Kamath

The Indian advertising and media industry is teeming with talent”, said Subhash Kamath, Former CEO of BBH and curator of Advertising Rocks. “It’s always inspiring for our industry youngsters to perform in front of professionals. Last year we had Papon as one of the judges and this year we have Harshdeep Kaur, who’s a fabulous singer.”

Music transcends language, culture, and genre; it’s a universal emotion and given my passion for music, it is an integral part of my life,” said Mohit Joshi, CEO of Havas Media Network India and Goafest 2024 Co-chair. “We were greatly impressed by the talent showcased last year and are incredibly excited to see this year’s performances. Goafest is truly a celebration of creativity, and we are committed to evolving it with new and exciting concepts every year. We encourage all eligible performers to participate and make the most of this wonderful platform to showcase their talent to the industry,” he added.

Mohit Joshi

Submit your entries for Advertising Rocks here https://docs.google.com/forms/d/e/1FAIpQLSdUKKIsShHz6YwEc71ap_9-wbK1sIavU2lkShgd9-HBhq0row/viewform

For more details on Advertising Rocks, write to advertising.rocks.goafest@gmail.com.

Presented by The Advertising Agencies Association of India and The Advertising Club, Goafest 2024 is scheduled to take place on 29th, 30th and 31st May, 2024 at The Westin Mumbai Powai Lake, Mumbai.

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About The Advertising Agencies Association of India (AAAI):

The Advertising Agencies Association of India (AAAI) is a not-for-profit, industry-led and industry-managed trade association of advertising agencies, formed in 1945, to promote their industry interests so that they continue to make an essential and ever-increasing contribution to the nation. The AAAI today is truly representative, with a very large number of small, medium and large-sized agencies as its members, who together account for almost 80% of the advertising business placed in the country.

About The Advertising Club:

The Advertising Club, incorporated in the year 1954, is arguably the biggest Advertising Club of its kind in the world. And according to many also the busiest. It has over 1700 members drawn from media organizations, marketing companies, advertising agencies and allied professional bodies. The Advertising Club’s charter is to help raise the professional standards of the Indian Advertising Industry. The Club attempts to do this through awards, seminars, training workshops and meetings. Some of the major awards of Advertising Club include: Creative & Media Abby at  Goafest, EMVIEs, EFFIEs, MARQUEES and Young Achievers’ Awards besides having other popular programmes such as D:CODE – Digital Review, Ad Review, Media Review, M.Ad Quiz, Vice & Versa on its annual roller coaster.  It publishes a Club magazine SOLUS and hosts a comprehensive website, www.theadvertisingclub.net.

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