“Business operators face 32 new cases of misleading ads and claims, says food safety...
This comes days after the National Commission for Protection of Child Rights (NCPCR) asked Mondelez India to review and withdraw all ‘misleading’...
“On her 35th birthday, a retrospective on Anushka Sharma’s journey of brand endorsements”
As per Kroll's Celebrity Brand Valuation Report 2022, Sharma ranked 15th in the list of top 25 celebrity brand ranking with a...
Media publishers will soon be able to charge Twitter users per article
As per Elon Musk, CEO, Twitter, this would be a “win-win for both media organisations and the public”
The...
Crayons Advertising seeks to enter global advertising markets via collaborations and purchases.
At the same time, Crayons also said that it is focusing on getting overseas talent to be a part of its Indian...
Campaign for Dabur Herb’l Charcoal Toothpaste emphasizes the toothpaste’s use of ‘black’ ingredient for...
The film has been conceptualised by Pulp Strategy Communications
Dabur Herb’l Charcoal Toothpaste has announced the launch of its...
During IPL 2023, creative agencies generate an extra 20-30% in revenue.
Creative agencies earn additional revenue during IPL by taking on project-based work and content-creation jobs, in addition to serving their retainer clients.
first-ever digital event ‘TechPulse’ was hosted by the India chapter of IAA.
Industry The experts examine the influence of digital transformation on advertising and marketers at event
The India Chapter of International Advertising...
Virtue, Vice Media’s creative agency, places a significant cultural bet to establish itself in...
Virtue Worldwide’s Hayden Scott, Creative Head (APAC), and Kartick Krishnamurthy, Business Director speak about how the creative agency of Vice Media Group...
Shalini Poddar quits Disney+ Hotstar, joins Apple Services
Poddar will be the Country Director at Apple Services
Disney+ Hotstar’s EVP and Head of Ads Shalini Poddar is...
Duroflex continues to enchant the country with the launch of their Bengali lullaby this...
Co-created with Sony Music & hosted by popular actor and a new mother, Kalki Koechlin, the second lullaby is from the land...