Advertising Rocks is an opportunity for members of India’s creative community to showcase their musical talents
May 30, 2024; Mumbai, India:
The second edition of Advertising Rocks, an initiative designed to encourage India’s Advertising, Media, and Marketing professionals to display their musical skills and abilities, kicked off on Day 2 of Goafest 2024. Through Advertising Rocks, individual singers have been encouraged to submit their entries and obtain the chance to entertain audiences at Goafest 2024, South Asia’s largest advertising festival.
The participants gave stellar performances, enthralling the audiences. The winners were chosen on the basis of jury decision and live audience voting. The winners are as follow:
Advertising Rocks – Winner – Solo Indian – Nishant Patil from Logicserve Digital Pvt. Ltd.
Advertising Rocks – Winner – Solo International – Bodhisattwa Banerjee from VML India
“We extend our heartiest congratulations to the winners,” said Subhash Kamath, Former CEO of BBH and curator of Advertising Rocks, “This has been a wonderful platform to showcase musical talent in our industry, and we hope to continue Advertising Rocks next year.”
Mohit Joshi, CEO of Havas Media Network India and Goafest 2024 Co-chair said, “Advertising Rocks was a big hit this year at Goafest, and the talent demonstrated by all participants has truly impressed us. My sincere congratulations to all winners, and I hope to see more talented performers next year.”
At Advertising Rocks, four shortlisted performers from each of the two solo categories – Indian and International – showcased their musical talent in front of the esteemed judges: Harshdeep Kaur, Bollywood playback singer; Rajeev Raja, Founder & Soundsmith at Brandmusiq; and Merlin D’Souza, Founding Partner & Principal Composer at Brandmusiq and Music Director. The winners of both categories received cash prizes of Rs. 50,000, while the runners-up were awarded with a cash prize of Rs. 25,000. All entries were reviewed by Rajeev Raja, Merlin D’Souza, and Subhash Kamath.
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About The Advertising Club:
The Advertising Club, incorporated in the year 1954, is arguably the biggest Advertising Club of its kind in the world. And according to many also the busiest. It has over 1700 members drawn from media organizations, marketing companies, advertising agencies and allied professional bodies. The Advertising Club’s charter is to help raise the professional standards of the Indian Advertising Industry. The Club attempts to do this through awards, seminars, training workshops and meetings. Some of the major awards of Advertising Club include: Creative & Media Abby at Goafest, EMVIEs, EFFIEs, MARQUEES and Young Achievers’ Awards besides having other popular programmes such as D:CODE – Digital Review, Ad Review, Media Review, M.Ad Quiz, Vice & Versa on its annual roller coaster. It publishes a Club magazine SOLUS and hosts a comprehensive website, www.theadvertisingclub.net.
About The Advertising Agencies Association of India (AAAI):
The Advertising Agencies Association of India (AAAI) is a not-for-profit, industry-led and industry-managed trade association of advertising agencies, formed in 1945, to promote their industry interests so that they continue to make an essential and ever-increasing contribution to the nation. The AAAI today is truly representative, with a very large number of small, medium and large-sized agencies as its members, who together account for almost 80% of the advertising business placed in the country.
