Introducing the Marketing Mavericks

introducing-the-marketing

In this feature, we highlight ace marketers who were honoured as part of the Pitch Marketing 30 Under 30 list

Edha Singh

Marketing Manager, MG Motor India

Edha Singh, a Marketing Manager at MG Motor, aims to revolutionise the digital landscape with her data-driven approach and expertise. A graduate of SDA Bocconi, Milan, Edha’s diverse industry experience has shaped her into an agile and innovative marketer. Beyond her professional achievements, she embraces new adventures – currently enjoying the rewarding challenge of being a new mom.

Before her current role at MG, Edha worked with some iconic brands. At LG India, she conceptualized and executed successful referral marketing programs and digital campaigns. During her tenure at Tata Capital, she significantly increased the brand’s digital presence and played a crucial role in driving app downloads and campaign successes.

While spearheading the digital performance for all nameplates and the entire digital transformation on the MG Motor website, Edha leads impactful product launches and consistently achieves impressive results. Her unwavering determination and analytical mindset set her apart. She believes in effectively communicating the right product to the target audience through suitable channels.

Not just an accomplished marketer, Edha is also a ‘people’s person’ with a genuine love for exploring new adventures. Connecting with people brings her immense joy, and her knack for building relationships has been key to her success. Edha thrives beyond her professional role. She dives headfirst into life’s richness, embracing new experiences with gusto. To sum it all up in one line would be – Edha: A mother, a marketer, an adventurer, and a social butterfly!

Gaurav Dayanand Kotian

Digital Marketing Manager, HDFC Securities Limited

Gaurav Dayanand Kotian is a motivated and dynamic marketing professional, known for his exceptional skills and strong educational background. With a BCA and an MBA in Marketing, he also brings a unique blend of technical acumen and strategic marketing skills to the table. This combination allows him to bridge the gap between technology and marketing to develop innovative campaigns.

Gaurav specializes in digital marketing within the retail and financial sectors. His expertise lies in leveraging technology and innovative approaches to create impactful marketing campaigns across touchpoints and channels. Be it loyalty programs, digital marketing strategies or performance marketing and SEO – he’s got it covered!

Gaurav’s passion doesn’t stop here as he’s constantly pushing the boundaries of his role, staying ahead of industry trends and networking like a pro. Like a sponge, he believes in soaking up knowledge and bringing fresh ideas to the table. In the past, he has supported teams with his insights for process optimization. He walks the talk when it comes to going the extra mile!

Beyond the wall of his organization, Gaurav actively engages in industry forums, rubs shoulders with thought leaders, and stays on top of emerging trends. An all-rounder collaborating with peers, sharing insights, and mentoring aspiring marketers to fuel industry growth, Gaurav’s ability to blend technical expertise with strategic marketing insights sets him apart from the crowd.

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