In The One Show 2024
NEW YORK, May 16, 2024 — Agencies, studios and brands in India were awarded three Silver Cubes, three Bronze, and 22 Merits in The One Show 2024.
Leo Burnett India Mumbai led the way with two Silvers, two Bronze, and eight Merits.
Announcement of Pencil and Merit winners was made in advance of tomorrow night’s conclusion of Creative Week 2024 at The One Show 2024 gala awards ceremony at Cipriani Wall Street in New York, where Best of Show, Best of Discipline, special awards, and “of the Year” honors will be unveiled.
The list of all The One Show 2024 Pencil winners from India is as follows.
Silver Pencil
Leo Burnett India Mumbai with PepsiCo India “The Biochar Project” for Lay’s India in IP & Product Design, B2B Communications
Leo Burnett India Mumbai with PepsiCo India “The Biochar Project” for Lay’s India in Interactive, Online & Mobile, Utility
Ogilvy India Mumbai “Vi Human Network Testing Network” for Vodafone Idea Ltd. in Out of Home, Brand Partnerships
Bronze Pencil
Brand David Communications Mumbai “The Sweet Truth” for Colgate Palmolive India in Film & Video, Film & Video for Good
Leo Burnett India Mumbai “IKEA Skip Ads That Save Time” for IKEA in Film & Video, TV, VOD, & Online – 30 Seconds and Under – Series
Leo Burnett India Mumbai with Mondelez India Foods Private Limited and Wavemaker “Oreo #BringBack2011” for Oreo in Creative Effectiveness, Creative Effectiveness – Consumer / Brand
Globally, FCB New York topped the list of Gold Pencil winners with 14, including 13 including 3 working with 456 Studios New York for “Dreamcaster” on behalf of AB InBev, Michelob ULTRA. That was also the entry to take home the most Golds this year.
A total of 20,038 pieces from 65 countries were entered in The One Show 2024. Agencies, studios, brands, production companies and designers in 50 countries were awarded 184 Gold Pencils, 206 Silver, 280 Bronze, and 1,120 Merits.
The showcase of all One Show 2024 Pencil winners can be viewed here, and a dynamic online list of the winners can be viewed here.
The One Show 2024 Best of Show, Best of Disciplines, special awards — including Fusion Pencil, Green Pencil, Sustainable Development Goals Pencil, and Penta Pencil — and “of the Year” honors will be announced tomorrow, May 17, at The One Show 2024 gala awards ceremony at Cipriani Wall Street in New York to close out Creative Week 2024.
The One Show 2024 Global Creative Rankings will be announced on May 24, 2024.
The One Club for Creativity – home of The One Show, ADC Annual Awards, Art Directors Club of Europe (ADCE) awards, ONE Asia Awards, Type Directors Club and competition, TDC Ascenders, Young Guns, Young Ones Student Awards, Next Creative Leaders, ONE Screen Short Film Festival, and more – is the world’s foremost non-profit organization whose mission is to support and celebrate the global creative community. Revenue generated from entries to its global awards shows goes back into the industry to fund programming under the organization’s four pillars: Education, Inclusion & Diversity, Gender Equality, and Creative Development.
