Mahip Dwivedi, Vice President & Head of Marketing at Pepperfry.com, recently shared his experience at Intersec 2024—a marketing event that left a lasting impression on both attendees and participants alike. In his LinkedIn post, Mahip Dwivedi reflects on the enriching discussions, engaging breakout sessions, and memorable moments that characterized the event, offering a glimpse into the vibrant world of marketing innovation and collaboration.
Intersec 2024 proved to be more than just a marketing event—it was an opportunity for industry leaders to come together, exchange ideas, and engage in meaningful conversations. For Mahip Dwivedi, the event provided a platform to interact with peers, delve into industry trends, and explore innovative solutions to common challenges faced by marketing professionals.
One of the highlights of Intersec 2024 was the breakout sessions, where attendees had the chance to delve deeper into topics ranging from industry adaptations to real-world case studies. These sessions provided a forum for marketing leaders to discuss pressing issues, share insights, and collaborate on finding solutions that drive tangible results.
Mahip Dwivedi also had the privilege of participating in an engaging panel discussion titled “Is Purchase Funnel Dying over a Quick Death?” The panel explored the evolution of the purchase funnel in today’s digital age, challenging traditional notions of linear consumer journeys and highlighting the need for marketers to adapt to the changing landscape. With contributions from esteemed panelists, including Hemant Kakkar, Neha Khullar, and Mudit Bhandari, the discussion offered valuable perspectives on navigating the complexities of modern consumer behavior.
Beyond the thought-provoking discussions, Intersec 2024 also offered opportunities for team building and camaraderie. Mahip Dwivedi recounts the excitement of participating in a team building activity centered around “Building your own Food Truck,” where industry experts collaborated to design, cook, and achieve targets through barter—an experience that encapsulated the spirit of innovation and collaboration that defined the event.
Mahip Dwivedi extends his appreciation to the IAMAI team for organizing such a remarkable event, acknowledging the dedication and effort that went into ensuring its success. The event’s seamless execution and engaging programming provided attendees with a valuable platform for networking, learning, and growth.
As Intersec 2024 draws to a close, Mahip Dwivedi eagerly anticipates the prospect of future editions, already looking forward to the insights, connections, and experiences that Intersec 2025 will undoubtedly bring. For Mahip Dwivedi and countless other marketing professionals, events like Intersec serve as catalysts for innovation, collaboration, and growth, shaping the future of marketing in an ever-evolving landscape.
Mahip Dwivedi’s reflections on Intersec 2024 offer a glimpse into the dynamic world of marketing, where ideas converge, connections are forged, and innovation thrives. As marketing professionals continue to navigate the complexities of an evolving industry, events like Intersec provide invaluable opportunities for learning, networking, and collaboration, driving progress and shaping the future of marketing for years to come.
