Prime Video Launches Crunchyroll®, the Ultimate Destination for Anime Worldwide, on Prime Video Channels in India

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Prime members can subscribe to Crunchyroll via Prime Video Channels for a monthly fee of 79 and enjoy the widest selection of anime content in multiple languages

With Prime Video Channels, part of Amazon’s video entertainment marketplace, customers get friction-free and convenient access to a wide range of premium content available at a single destination—Prime Video

MUMBAI—June 25, 2024—Prime Video, India’s most loved entertainment destination, today launched Crunchyroll®, the ultimate destination for anime worldwide, on Prime Video Channels, increasing access to some of the most popular anime content for fans in India. Prime members can now purchase an add-on subscription to Crunchyroll® at ₹79 per month, gaining access to over 800 anime titles, including the latest shows and movies, some of which will be available for viewers in India in multiple languages, immediately after their release in Japan.

With a subscription to Crunchyroll on Prime Video Channels, Prime members can enjoy more than 40 new shows from the new anime season, including the new sci-fi monster series Kaiju No.8, the fan-favourite series Black Butler – Public School Arc, which returned nearly ten years after its original run, Solo Leveling, Demon Slayer -Hashira Training Arc- and many more. Select shows and movies will also be available in Hindi, Tamil and Telugu, in addition to English.

“The popularity of anime content in India has grown exponentially over the last few years, and through various Channels, we are working towards building a wide and diverse library of popular and blockbuster Japanese animation,” said Gaurav Bhasin, head of Prime Video Channels and Movie Rentals, Prime Video, India. “We are thrilled to launch Crunchyroll on Prime Video Channels and make it even more convenient for Prime members in India to watch premium and latest anime content, immediately after its release in Japan. The availability of select shows and movies in Hindi, Tamil, and Telugu, besides English, will make anime more accessible for fans, while also helping introduce the genre to new viewers. We look forward to strengthening our anime programming on Prime Video Channels in the coming months.”

Terry Li, Executive Vice President of Business Development at Crunchyroll, said, “Crunchyroll offers an anime adventure for every kind of fan. From sports to romantic comedy, horror and action to slice-of-life, even the anime-curious can get immersed in our library. We look forward to welcoming new fans into the anime community through our launch on Prime Video, offering convenient access to Crunchyroll’s vast library of anime, including the latest shows, new seasons and movies in India.”

Prime members in India can purchase an add-on subscription for Crunchyroll through Prime Video Channels at ₹79 per month.

Prime Video Channels benefits for Prime members include:

  • No hassle login & billing: Customers do not have to juggle between multiple usernames, passwords and billing due dates. With Prime Video Channels, all premium content subscriptions are managed within a single destination – Prime Video apps and website.
  • More time watching, less time deciding: Customers don’t have to spend time toggling between their favourite services to discover what’s new and popular. With Prime Video Channels they can browse in one place, search across all their premium subscription and get personalized recommendations. All of this without ever having to leave the Prime Video app or website.
  • Enjoy your favourite features, no matter which service: Customers can enjoy IMDb’s X-Ray feature and a single consolidated watch list and download library for offline viewing. Subscribers can also manage data consumption and much more across all their premium channel subscriptions.
  • More Choice: With Prime Video Channels, Prime members can access thousands of additional titles across 23 OTT channels, including Crunchyroll.

ABOUT CRUNCHYROLL

Crunchyroll connects anime and manga fans across 200+ countries and territories with the content and experiences they love. In addition to free ad-supported and membership Premium content, Crunchyroll serves the anime community across events, theatrical, games, consumer products, collectibles, and manga.

Anime fans have access to one of the largest collections of licensed anime through Crunchyroll and translated in multiple languages for viewers worldwide. Viewers can also access simulcasts—top series available immediately after Japanese broadcast.

Crunchyroll is available on 15 platforms, including most gaming consoles.

Crunchyroll, LLC is an independently operated joint venture between U.S.-based Sony Pictures Entertainment and Japan’s Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group.

©2024 Crunchyroll, LLC. All rights reserved. CRUNCHYROLL and the Crunchyroll logo are registered trademarks of Crunchyroll, LLC.                              

COMMUNICATIONS CONTACT:

shreya.sharma@crunchyroll.com


ABOUT PRIME VIDEO

Prime Video is a premium streaming service that offers Prime members a collection of award-winning Amazon Originals, thousands of movies and TV shows—all with the ease of finding what they love to watch in one place.

Prime Video is just one of the many benefits of a Prime membership, available for just ₹1499/ year.  Amazon Prime is designed to make your life better every single day as it provides the best of shopping, savings, and entertainment in one single membership. In India, members get Free Same-day/1-day  delivery on eligible items, access to exclusive deals, early access to shopping events, exclusive access to our global shopping event Prime Day; and unlimited access to award-winning movies & TV shows with Prime Video, unlimited access to more than 100 million songs, ad-free and millions of podcast episodes with Amazon Music, a free rotating selection of more than 3,000 books, magazines and comics with Prime Reading, access to monthly free-in game and benefits with Prime Gaming. Prime members can also earn unlimited 5% cashback on all purchases on Amazon.in using the Amazon Pay ICICI Bank credit card i.e., Co-Branded Credit Card (CBCC) as compared to 3% for customers without Prime membership. Go to www.amazon.in/prime  to learn more about Prime.

  • Included with Prime Video: Thousands of acclaimed TV shows and movies across languages and geographies, including Indian films such as ShershaahSoorarai PottruSardar UdhamBawaalGehraiyaanJai Bhim, JalsaShakuntala DeviSherni, Narappa, Sarpatta Parambarai, Kuruthi, Joji, MalikPippa and #HOME, along with Indian-produced Original series like Indian Police ForceFarzi, The Family Man, Mirzapur, Dhootha, Jubilee, Dahaad, Made in Heaven, Panchayat, Jee Karda, Adhura, Four More Shots Please!, Mumbai Diaries, Suzhal – The Vortex, Sweet Kaaram Coffee, Dil Dosti Dilemma, Inspector Rishi, Poacher, Modern Love, Paatal Lok, Bandish Bandits, Cinema Marte Dum TakAP Dhillon: First of a KindRainbow Rishta, Wedding.con, Mission Start Ab and Original movies like Maja MaAmmu, Mast Mein Rehne Ka, among others. Also included are popular global Originals like CitadelThe Lord of The Rings: The Rings of Power, Fallout, Reacher, Tom Clancy’s Jack Ryan, The Boys, Hunters, Fleabag, The Marvelous Mrs. MaiselThe Wheel of Time and many more, available for unlimited streaming as part of a Prime membership. Prime Video includes content across Hindi, Marathi, Gujarati, Tamil, Telugu, Kannada, Malayalam, Punjabi, and Bengali.
  • Instant Access: Prime Members can watch anywhere, anytime on the Prime Video app for smart TVs, mobile devices, Fire TV, Fire TV stick, Fire tablets, Apple TV, and multiple gaming devices. Prime Video is also available to consumers through Airtel and Vodafone pre-paid and post-paid subscription plans. In the Prime Video app, Prime members can download episodes on their mobile devices and tablets and watch anywhere offline at no additional cost.
  • Enhanced experiences: Make the most of every viewing with 4K Ultra HD- and High Dynamic Range (HDR)-compatible content. Go behind the scenes of your favourite movies and TV shows with exclusive X-Ray access, powered by IMDb. Save it for later with select mobile downloads for offline viewing.
  • Video Entertainment Marketplace: In addition to a Prime Video subscription, customers can also purchase add-on subscriptions to other streaming services, as well as, get rental access to movies on Prime Video.
    • Prime Video Channels: Prime Video Channels offers friction-free and convenient access to a wide range of premium content from multiple video streaming channels all available at a single destination – Prime Video website and apps. Prime Members can buy add-on subscriptions and enjoy a hassle-free entertainment experience, simplified discovery, frictionless payments, and more.
    • Rent: Consumers can enjoy even more movies from new releases to classic favourites, available to rent – no Prime membership required. View titles available by visiting primevideo.com/store. The rental destination can be accessed via the STORE tab on primevideo.com and the Prime Video app on Android smart phones, smart-TVs, connected STBs, and Fire TV stick.

SOCIAL MEDIA HANDLES:

@PrimeVideoIN

COMMUNICATIONS CONTACT:

pv-in-pr@amazon.com

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