Rikant Pittie: A Pioneer in Strengthening Economic Ties

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Rikant Pittie, Co-Founder of EaseMyTrip.com, recently had the honor of attending the historic signing of the India-EFTA Free Trade Agreement, followed by a luncheon business meeting with Hon’ble Shri Piyush Goyal. This momentous occasion marked a significant milestone in strengthening economic ties between India and the European Free Trade Association (EFTA), comprising Iceland, Liechtenstein, Norway, and Switzerland.

The signing of the India-EFTA Free Trade Agreement underscores the enduring commitment of both parties to foster collaboration and enhance economic cooperation amidst ongoing trade negotiations. This landmark agreement opens up new avenues for trade and investment, paving the way for mutual growth and prosperity.

Rikant Pittie highlights the generous offer extended by the EFTA nations, which includes duty-free market access for India’s animal products, fish, processed food, and vegetable oils. Additionally, the EFTA nations have proposed a groundbreaking $100 billion investment in India over 15 years, a move that is expected to create approximately one million jobs. This investment showcases the immense potential for economic growth and job creation, demonstrating the significant impact of international collaboration and partnership.

Reflecting on the journey towards this trade treaty, Rikant Pittie acknowledges the remarkable progress made since negotiations began in 2008. The signing of the India-EFTA Free Trade Agreement marks a culmination of years of dedication, hard work, and perseverance in fostering economic cooperation and strengthening bilateral ties between India and the EFTA nations.

As India embarks on this journey of enhanced cooperation and prosperity, Rikant Pittie emphasizes the importance of seizing the opportunities presented by this historic agreement. The India-EFTA Free Trade Agreement opens up new horizons for trade and investment, providing a platform for businesses to expand their reach and explore new markets.

The presence of esteemed dignitaries such as Shri. Dr S Jaishankar, Ministry of External Affairs, India; Shri. Sunil Barthwal, Commerce Secretary, Ministry of Commerce and Industry, Government of India; Shri. Rohit Kumar Singh, Secretary to the Government of India; and Shri. Santosh Kumar Sarangi, IAS, Director General of Department of Foreign Trade, further underscores the significance of this momentous occasion.

Rikant Pittie expresses his gratitude for being part of this historic event and acknowledges the immense potential for collaboration and growth that the India-EFTA Free Trade Agreement brings. He recognizes the importance of continued dialogue, cooperation, and partnership in fostering economic development and creating opportunities for businesses and individuals alike.

As India and the EFTA nations embark on this journey of enhanced economic cooperation, Rikant Pittie remains committed to leveraging this opportunity to drive positive change and foster prosperity for all. He believes that by working together, businesses, governments, and stakeholders can unlock new possibilities and create a brighter future for generations to come.

Rikant Pittie’s presence at the historic signing of the India-EFTA Free Trade Agreement underscores his commitment to strengthening economic ties and fostering collaboration on a global scale. His vision for a more interconnected and prosperous world reflects his dedication to driving positive change and creating opportunities for growth and development.

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