Rocky Esguerra has built a career as an Executive Coach by helping professionals rediscover themselves and align their careers with their core values. The recurring theme of individuals feeling lost, frustrated, and unmotivated at work is more common than many people realize, but Rocky Esguerra has developed a process that changes lives by helping individuals reconnect with what truly matters to them.
Rocky Esguerra has worked with numerous clients who, despite their apparent success, have expressed deep dissatisfaction with their professional lives. They speak of the frustration of feeling unmotivated, guilty about their responsibilities, and unsure if they are truly managing everything well. When Rocky Esguerra asks, “What are your Top 3 Values in life?” most of these individuals struggle to answer. It’s not surprising. Many professionals become so caught up in the day-to-day demands of work and life that they lose sight of their guiding principles.
For Rocky Esguerra, the issue is clear: these individuals are not aligned with their core values. They are often on paths that were chosen based on external influences, such as family expectations, societal norms, or the pursuit of financial security. Over time, however, circumstances change, and people evolve. The values that might have driven them at one point in their lives no longer hold the same significance, leading to feelings of confusion and emptiness.
But the good news, according to Rocky Esguerra, is that this disconnect can be fixed. Her six-step coaching process helps clients rediscover their core values, assess their current situations, and design lives that are intentionally aligned with what matters most. This process brings clarity, purpose, and a sense of control back into their lives.
Rocky Esguerra’s Six-Step Process: Rocky Esguerra begins the journey with a deep dive into her clients’ core values. The first step, Discovery, involves asking targeted questions that help clients uncover what truly matters to them. For many, this is the first time they have ever thought deeply about their values. Rocky Esguerra understands that this step is essential because, without clarity on their values, individuals are left to drift through life, making decisions that may not serve their long-term happiness or fulfillment.
Once the core values have been identified, the next step is Assessment. Together with Rocky Esguerra, clients evaluate whether their current lives align with their identified values. This often leads to eye-opening realizations. Many discover that they are not living in a way that reflects what they truly care about. This misalignment can explain the feelings of frustration and lack of motivation they experience. Rocky Esguerra helps them confront these discrepancies in a supportive yet challenging manner.
The third step, Redesign, is where real change begins. In this phase, Rocky Esguerra works with her clients to create specific steps and habits that allow them to live more intentionally. These changes might seem small at first, but over time, they lead to significant shifts in how individuals approach their careers and personal lives. Rocky Esguerra emphasizes the importance of consistency in this phase, as it is the deliberate, daily choices that create lasting transformation.
Accountability is the fourth step in Rocky Esguerra’s process. Setting regular check-ins ensures that clients stay on track with their new values-driven lifestyle. Rocky Esguerra knows that without accountability, it’s easy for people to slip back into old habits. Her role as an Executive Coach is to provide the support and tough love that clients need to stay focused on their goals.
The fifth step is Forward Planning, where Rocky Esguerra helps clients map out a deliberate plan for the year ahead, aligning their future actions with their values. This forward-thinking approach ensures that clients are not just making changes in the short term but are also setting themselves up for sustained success. With Rocky Esguerra’s guidance, they develop a roadmap that allows them to live intentionally in all aspects of their lives.
Finally, Rocky Esguerra concludes the process with Review, encouraging clients to periodically revisit their values and goals throughout the year. This step allows for course correction and ensures that clients are always moving in the right direction. Life is dynamic, and Rocky Esguerra understands that values may evolve over time. By building in regular reviews, she ensures that her clients remain connected to their values even as they grow and change.
The Results: Clarity and Empowerment The impact of Rocky Esguerra’s coaching is profound. Her clients report feeling a renewed sense of purpose and control over their lives. One client shared, “Rocky’s tough questions made me realize what I truly wanted. I learned more about myself.” Another expressed appreciation for the sense of empowerment that comes with designing their own lives, saying, “I have power in designing my career and my life on my terms.”
The common theme among Rocky Esguerra’s clients is the clarity they gain from understanding their values and aligning their lives accordingly. No longer are they making decisions based on external pressures or societal expectations. Instead, they are living in a way that reflects who they truly are and what they care about most. This shift leads to greater fulfillment, motivation, and success in both their personal and professional lives.
Living a Values-Driven Life: Rocky Esguerra’s own values—Health, Family, and Knowledge—are central to the way she lives her life. Since the age of 27, she has designed her life around these guiding principles, and it is this experience that she brings to her coaching. By helping her clients identify and align with their values, Rocky Esguerra empowers them to live more intentionally and with greater purpose.
For senior leaders feeling stuck in their careers or unsure about their direction, Rocky Esguerra offers a lifeline. Her values-driven approach to coaching provides the clarity and guidance that professionals need to create meaningful, fulfilling lives. If you’re ready to rediscover your values and design your life around what truly matters, Rocky Esguerra is the coach who can help you make it happen.
In the words of Rocky Esguerra: “Knowing your values is critical to live life intentionally. It’s deliberate, small choices and habits, each and every day, that make that a reality.” What are your top three values? Perhaps it’s time to find out.
