Festival slated for October 24-26. ‘Confident that we will have a sizable delegation from India,’ says Balsara.
Sam Balsara, Chairman, Madison World, will be the leader of the Indian delegation to AdAsia’23 to be hosted in Seoul from October 24 to 26, 2023.
AdAsia is a property of the Asian Federation of Advertising Associations (AFAA).
Balsara, said, “The AdAsia is the biggest event in Asia for the communications industry. There is considerable interest now since the last AdAsia that Indians could go for, was six years ago in Bali. The AdAsia’23 is an unmissable event for marketers, media and advertising professionals. I am confident that we will have a sizable delegation from India.”
Balsara has been honoured by the Advertising Agencies Association of India (AAAI) with its Lifetime Achievement Award, and has been inducted into the International Advertising Association (IAA) India Chapter Hall of Fame as well as the Kolkata AdClub Hall of Fame.
Srinivasan K Swamy, Chairman, AFAA and CMD, RK Swamy Limited, said, “I understand that the Korean Advertising industry and the AdAsia 2023 Seoul Organising Committee have taken special efforts to get speakers from several leading organisations across the world, in addition to leading companies in Korea like Samsung, Hyundai etc. Of course, we will also be in for a treat to Korean culture and entertainment when we will get to see and hear more about K-Pop music, dance, and TV series.”
More details on AdAsia 2023 are here.
AFAA is an international association for the development and support of the advertising industry of Asia.
The Advertising Council of India (ACI) is a member of AFAA from India and is an operational arm of STACA Trust. ACI has as its constituents the Indian Society of Advertisers, Indian Broadcasting and Digital Foundation, Advertising Agencies Association of India, India Chapter of International Advertising Association and The Advertising Club.
