SATHISH KUMAR has had one of the most transformative years in his career, marking 2024 as the beginning of an exciting chapter in the world of interior design and entrepreneurship. As the Founder of Where Design Collides (WDC), SATHISH KUMAR’s journey has been filled with bold decisions, challenges, growth, and a clear vision of what lies ahead. The story he shares of his year is not just about business success, but also about resilience, learning from mistakes, and the power of collaboration.
In 2024, SATHISH KUMAR took the brave step of leaving his stable corporate job to pursue a passion in the interior design industry. With four years of experience managing high-end projects, he believed that he was ready to move on to something more fulfilling, but little did he know that this would be a year of profound growth and transformation. What started as a leap of faith quickly turned into a powerful journey of reinvention.
SATHISH KUMAR began his entrepreneurial journey with the founding of Where Design Collides (WDC) in March 2024. Despite his years of experience, he faced numerous challenges early on. One such challenge was the financial concerns that led him to put his original concept, Homflow, on hold. This decision was not taken lightly but stemmed from the need for a sustainable income stream in the early stages of his business. It’s this adaptability and pragmatism that has become one of SATHISH KUMAR’s defining qualities as an entrepreneur.
The year started with uncertainty. SATHISH KUMAR had not yet registered his company, and many early decisions were driven by practical realities. However, a seemingly simple question from a long-time client—“Is your company registered?”—became the catalyst for change. This question led SATHISH KUMAR to swiftly register WDC and apply for GST, which he successfully obtained within a week. It was a moment of realization: despite his experience in the industry, the world of business required a different level of attention to detail.
SATHISH KUMAR’s honesty and willingness to learn from his mistakes are key to understanding his growth over the past year. Despite the challenges he faced, particularly with financial management, he did not shy away from starting from scratch. He openly acknowledges the importance of building systems and forming teams—two key elements that have made his journey a success. This self-awareness and drive to improve have been crucial in propelling WDC forward.
As the year progressed, SATHISH KUMAR’s decision to build a solid foundation for his business began to pay off. He recognized the need for a strong team, and through his connections, he found his first team member: a college friend who trusted his vision and joined as a Project Coordinator. Together, they created robust systems that would support the growth of WDC. SATHISH KUMAR’s ability to find trusted collaborators is a testament to his leadership and his ability to inspire others to join him in his mission.
The structure of his team today reflects the power of collaboration. WDC now includes a measurement team of freelancers, a design team of freelance designers, and dedicated project teams. SATHISH KUMAR handles the core areas of design, finance, and marketing, while his trusted friend manages the projects. Together, they have managed to build a business with a clear division of roles, where each member’s strengths complement the others, allowing the company to function smoothly.
The year was not without its trials. Like many entrepreneurs, SATHISH KUMAR faced moments of doubt, but his resilience in overcoming obstacles has been a defining feature of his journey. A notable turning point came when SATHISH KUMAR experienced a disagreement with a client over a site mistake. In the midst of this challenge, he reached out to his friend, who had already joined the team. This decision to lean on trusted relationships for support is something SATHISH KUMAR continues to do, recognizing that success is rarely a solitary endeavor.
The results of these efforts are visible today. SATHISH KUMAR’s business is flourishing with multiple ongoing projects in key cities such as Chennai, Bangalore, and Dindigul. WDC has grown from a simple idea to a company that is now on the verge of launching its Minimum Viable Product (MVP) for Homflow, an innovative solution for the interior design industry. A crucial turning point in this development came when a client saw a LinkedIn post by SATHISH KUMAR about Homflow and reached out for a potential partnership. This is a perfect example of how social media, when used authentically, can open new doors and opportunities.
SATHISH KUMAR’s journey in 2024 was not just about building a company, but about discovering the true power of teamwork and systems. His ability to learn from his mistakes, his commitment to building a strong team, and his focus on systems have created a foundation that will undoubtedly lead to even greater success in the future. As he reflects on the lessons of the past year, SATHISH KUMAR is optimistic about the future. His excitement for 2025 is palpable, as he looks forward to continuing the work he has started and growing both his companies and his professional network.
In conclusion, SATHISH KUMAR’s 2024 was a year of significant growth and transformation. From overcoming early business struggles to building a dynamic team and developing new ideas, SATHISH KUMAR has shown that success in business is built on adaptability, learning, and collaboration. His journey is a reminder that even the most experienced professionals need to embrace change, trust in their vision, and work alongside others to achieve their goals. As SATHISH KUMAR looks toward 2025, there’s no doubt that his path will continue to inspire those who believe in the power of perseverance and teamwork.
