SIVESH KUMAR’s journey is a testament to perseverance, resilience, and the relentless spirit of never giving up. As the Co-founder and Chief Operating Officer of Coffea India, his story embodies a powerful principle that he learned early in life: “Just show up.” This simple yet profound approach has shaped not only his personal journey but has become the cornerstone of his entrepreneurial philosophy. SIVESH KUMAR’s ability to push through adversity—whether in sports or business—demonstrates the value of persistence in the face of challenges. His LinkedIn post, reflecting on the importance of showing up no matter the circumstances, encapsulates a mindset that has guided him through both highs and lows.
SIVESH KUMAR recalls a pivotal moment from his school days when he was dropped from the district-level basketball team despite his hard work. It was a harsh lesson in the reality of favoritism, but it was also an early introduction to the grit required to overcome setbacks. In that moment, when most would have given up, SIVESH KUMAR chose a different path. He continued practicing, even when the rest of the team was away for the tournament. It was during this time that he met Paul Sir, a former national-level player, whose life story left a lasting impact on him. Paul Sir had faced his own share of disappointments, but he never gave up. “Thakne pe nahi ruknega, selection hone ke baad hee rukna hai,” he told SIVESH KUMAR. In other words, the key to success was to never stop showing up.
This lesson, which SIVESH KUMAR learned on the basketball court, would go on to influence every aspect of his life, particularly his entrepreneurial journey. His resilience in sports translated seamlessly into his approach to business. Just as he had shown up for practice day after day, despite being sidelined, SIVESH KUMAR applied the same philosophy when he co-founded Coffea India. The path to building a successful business, much like athletic success, is rarely a smooth one. There are countless challenges and roadblocks, but the key to overcoming them is simple: show up.
SIVESH KUMAR’s story of persistence is not just about physical endurance; it’s also about mental toughness. His ability to push through difficult times, both in his sporting career and later in his entrepreneurial journey, reflects a mindset that refuses to yield to failure. The principle of “just showing up” became his mantra, whether it was waking up at 6 AM for basketball practice or tackling the complexities of the coffee business. His unwavering commitment to showing up, day in and day out, has been the foundation of his success.
At a young age, SIVESH KUMAR’s dedication to basketball paid off. Despite the early setback, he not only got selected for the State Level team but also had the honor of attending a national camp. By the time he was 14, he had become the captain of the under-17 basketball team, a role that required leadership, discipline, and a strong sense of responsibility. His coaches and teammates began to recognize his exceptional skills, calling him “Rubber ka gudda” for his remarkable agility and jumping ability. This recognition was not just a reflection of his physical talent but also of his relentless work ethic and the principle of showing up, even when the odds were against him.
In many ways, SIVESH KUMAR’s early experiences in sports were a microcosm of his entrepreneurial journey. The challenges of building Coffea India have not been dissimilar to the obstacles he faced on the basketball court. The post-COVID period, in particular, presented unique challenges for SIVESH KUMAR and his team. Yet, as he so eloquently put it in his LinkedIn post, “Just show up and refuse to fail.” This mindset has been his guiding light in the face of adversity. Every setback, every tough day, every moment of doubt—SIVESH KUMAR continued to show up, determined to move forward no matter the circumstances.
The ability to show up, even when things are tough, is what differentiates those who succeed from those who give up. SIVESH KUMAR’s journey from a determined young basketball player to a successful entrepreneur is a powerful example of how consistency, hard work, and perseverance can lead to success. His story is a reminder that success is not always about the big wins; it’s about showing up, doing the work, and refusing to let setbacks define you.
Through his leadership at Coffea India, SIVESH KUMAR has not only built a successful brand but also created a culture of resilience within his team. The coffee industry, like many others, has its share of challenges, but SIVESH KUMAR’s approach to leadership—grounded in the belief that showing up is half the battle—has proven to be a winning strategy. His ability to lead by example and maintain focus, even during tough times, has been a critical factor in the company’s growth.
SIVESH KUMAR’s post serves as a reminder that life is full of ups and downs, and it’s easy to feel defeated when things aren’t going your way. But as he so powerfully articulates, the key is not to give up when you’re tired or when things seem difficult. The key is to keep showing up, to keep pushing forward, and to refuse to let failure dictate your path. For SIVESH KUMAR, this philosophy has been the driving force behind both his personal and professional success.
In conclusion, SIVESH KUMAR’s journey is not just about achieving success but about embodying the principles of resilience and persistence. His story teaches us that the key to overcoming challenges, whether in sports or business, is not to look for the easy way out but to show up every day, ready to give your best. SIVESH KUMAR’s life and career are powerful examples of what can be achieved when you refuse to give up, no matter how tough the road may seem. Showing up, after all, is the first step toward achieving greatness.
