Tag: advertising
Value and innovation: Finding growth in the post-pandemic recession
Persistent safety concerns, financial pressures and sticky new behaviours mean consumers will not return to pre-pandemic behaviour any time soon.
DViO Digital bags McDonald’s India – North and East digital mandate
DViO Digital, an integrated marketing company with a digital-first approach has won the mandate to handle McDonald's digital outlay in the north...
Unilever sets out new actions to fight climate change, and protect...
Unilever set out a new range of measures and commitments designed to improve the health of the planet by taking even more...
Coca-Cola launches Buttermilk in India under its dairy brand VIO
Coca-Cola India on 15 June launched 'Spiced Buttermilk', under its dairy brand 'VIO'.
The company intends to gain more...
To Dad, With Love Make Father’s Day Special with Thoughtful Gifts...
National, June 2020: Father’s Day is celebrated worldwide to recognize the value and contribution that fathers and father figures have had on...
Zeotap announces ID+, a privacy-compliant universal identity initiative for the marketing...
Bengaluru: Global customer intelligence platform zeotap today announces the launch of ID+, it's universal identity initiative that aims to empower the marketing...
SyncMedia Acquires Adorithm For $1 Million
SyncMedia, the leading tech platform that enables marketers to accurately measure media performance & optimize it across linear & digital video, has...
Myntra announces the 12th edition of EORS; geared to handle 20,000...
Bengaluru: The nation's biggest fashion event, Myntra's End of Reason Sale (EORS) will kick off on June 19. Shoppers across the country...
Suniel Shetty invests undisclosed amount in the SAI Brand Ed-Tech company
Mumbai: Actor Suniel Shetty, a successful serial entrepreneur has invested an undisclosed amount in the SAI branded Ed-Tech venture Sai Estate Management...
Geometry Encompass launches Pro.digi to help brands connect with consumers in...
Mumbai: Geometry Encompass, an End-to-End Creative Commerce Agency of WPP, has recently announced the launch of its DLX (digital live experience) practice...