Titan’s CEO Suparna Mitra envisions Nebula & Edge leading the premium watch market, aiming 20-25% overall business in 3 years.
In recent years, the remarkable per capita income surge in India has paved the way for an expansive market for premium and luxury products. With consumers developing diverse tastes and keeping up with global trends, brands are now trying to serve them with quality and craftsmanship.
Recognising the vast potential in this segment, Titan is rapidly expanding its portfolio and nurturing ambitious aspirations for Nebula, its premium watch brand.
Recently, actress Sushmita Sen was appointed as Nebula’s ambassador. The brand also unveiled a new Art Deco Collection under Nebula. Inspired by the architecture and style of Art Deco, and crafted in 18 karat gold, the collection is known for its geometric elegance and sharp lines.
