Suhana Masala Unveils New TVC to Introduce Its Latest Spice Range
The campaign Suhana Masala is guided by Altivyst Advisors, designed by Sideways Consulting, and produced by Corcoise films
WPP Collaborates with Shopify to Assist Clients in Scaling with Commerce Solutions
Shopify will collaborate with WPP on product development. Together, the companies will roll out global training and certification pathways for WPP employees
Meta Introduces Gen AI Capabilities Customized for Advertisers1
These capabilities will help Advertisers craft backgrounds, enhance images, and generate various renditions of ad copy, all derived from their initial content
Renowned Brand Strategy and Digital Marketing Expert, Kurien Mathews, Passes Away1
Kurien Mathews served the role of Chairman and Managing Director at Metal Communications along with Director at Rage Communications as well as...
Times OOH Secures Advertising Rights at Goa International Airport, Dabolim 1
Under the contract awarded by the Airport Authority of India, Times OOH has been granted the rights to market advertising opportunities both...
Allu Arjun Introduces Convenience and Savings to Bus Travel in redBus Latest Campaign
The Travel in redBus campaign deliberates on two major aspects of the bus seat reservation process that makes a huge difference...
‘Kids as Adults’ Set Off on Spontaneous Travel Adventures for Cleartrip’s TBBD Campaign
The new festive campaign was conceptualised by Cleartrip's internal creative team
Cleartrip's a Flipkart company, aims to change...
Tips Industries Appoints Hari Nair as CEO 1
The Ex-Byte Dance (TikTok Music) Lead to be responsible for driving revenue growth through business expansion to newer domains of Tips...
Hotcult Secures Creative and Digital Mandate for Vanto 1
Hotcult will be responsible for devising Consumer Insight Mapping, defining Brand Architecture, establishing the Go-To-Market (GTM) approach, and formulating the Brand...
Report: 32% of Urban Indians Have Increased Their Cinema-Going Frequency in the Past Year
Among the different age groups, GenZ are most likely to say that their Cinema going frequency has increased (at 44%)
